Mercedes Boss Says Company "Must Not Hesitate" To Axe Models - Mercedes Benz SLK Forum
Off Topic Anything but SLK talk. Please Note that religious and political discussions are not allowed....

LinkBack Thread Tools
#1 Old 10-03-2018
Premium Member
Join Date: Sep 2010
Location: Phoenix
Vehicle: 1999 slk 230
Other Toys: 1966 Mercedes Heckflosse
Posts: 14,559
Chats: 0
Mentioned: 15 Post(s)
Tagged: 0 Thread(s)
Quoted: 529 Post(s)
Thanks: 1,120
Thanked 1,419 Times in 957 Posts
(Thread Starter)
Mercedes Boss Says Company "Must Not Hesitate" To Axe Models

The last line tells it all.

On the other hand, the AMG brand might get another dedicated model.
Mercedes-Benz offers a massive array of vehicles ranging from small, relatively affordable hatchbacks to luxury sedans and sports cars carrying six-figure prices. According to future Daimler CEO Ola Källenius, the time might be coming to start trimming some of the fat from the lineup.

"[Between] 2020-2022 this will take us to well above 40 models. And even if we love every one of our ‘children’, and we do, we must be very rational. We must not hesitate to slim down as well," Källenius told Top Gear. "I do not think we’re looking at any radical trimming of the tree here. But, over the next ten years, we’ll look at the portfolio, look at what makes sense and cater it to where the market is going."

Källenius didn't cite any specific models that might go away, but there's definitely some overlap in the lineup. For example, the new A-Class sedan and CLA-Class share a platform and engines. The close similarity raises the question of whether investing the engineering expense into one vehicle would be a better investment than splitting the money between two such similar models.

AMG boss Tobias Moers has mentioned that the company hasn't decided whether to replace the SLC-Class. “I don’t know, it’s under discussion. Under construction, so to speak," he said in May.

Källenius also hinted at the possibility of a third, dedicated AMG model to join the AMG GT and GT 4-Door Coupe. “Even though we have other [cars] in the Mercedes portfolio that are close, the customer feedback is they love the styling, it has true performance credibility, and interest like that, if done right, can be very profitable. So, let’s not rule out… creativity here," the future CEO told Top Gear. “Right now we’re very happy with the GT family of AMGs. That’s the plan for now, but let’s see what the future brings…”

Rumors point to the performance brand creating a less expensive sports car that would compete directly against the Porsche 718 Cayman. Some reports suggest this vehicle would replace the SLC.

This post brought you by FLOSSY ...the KING of unimportant OFF TOPIC Posts.
To view links or images in signatures your post count must be 0 or greater. You currently have 0 posts.

To view links or images in signatures your post count must be 0 or greater. You currently have 0 posts.
Berliner Heckflosse is online now  
Sponsored Links

  Lower Navigation
Go Back   Mercedes Benz SLK Forum > General Discussion about Mercedes Benz SLKs > Off Topic


Quick Reply
Upload your files to MEGAUPLOAD
Upload your images to ImageShack

Register Now

In order to be able to post messages on the Mercedes Benz SLK Forum forums, you must first register.
Please enter your desired user name, your email address and other required details in the form below.

User Name:
Please enter a password for your user account. Note that passwords are case-sensitive.


Confirm Password:
Email Address
Please enter a valid email address for yourself.

Email Address:


Currently Active Users Viewing This Thread: 1 (0 members and 1 guests)
User Tag List

Thread Tools
Show Printable Version Show Printable Version
Email this Page Email this Page

Similar Threads
Thread Thread Starter Forum Replies Last Post
German emissions scandal threatens to engulf Mercedes, BMW Berliner Heckflosse Off Topic 0 12-24-2015 12:54 AM
Mercedes to build GLC in Finland starting in 2017 Berliner Heckflosse Off Topic 0 11-27-2015 02:04 AM
BMW, Mercedes risk luxury image by adding minivans, pickups Berliner Heckflosse Off Topic 0 08-07-2015 05:12 AM
Mercedes revamps supply chain, logistics to trim costs Berliner Heckflosse Off Topic 0 07-19-2015 08:47 PM
Mercedes 2013 Sales Increase Beats Audi Gains on Compacts jbanks15 Off Topic 0 01-10-2014 05:09 PM

Posting Rules  
You may post new threads
You may post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Trackbacks are On
Pingbacks are On
Refbacks are On

For the best viewing experience please update your browser to Google Chrome

Clubs, Garage Plus vBulletin Plugins by Drive Thru Online, Inc.