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#1 Old 05-17-2017
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Lotus Elise Named Slowest Depreciating Performance Car

Lotus Elise has been named the slowest depreciating performance car on the market today.
According to a research made by What Car?, the British model managed to retain up to 95% of its price after 12 months since it was purchased new.

Over four years of average use and mileage, it keeps up to 54% of its price when new. While not directly comparable, the Elise manages to retain even more value, percentage-wise, than a Ferrari 458 Italia.

Lotus has built almost 33,000 Elise models since this model was introduced, which may be the reason for this automobile’s excellent resale value. If a car is rare enough, it will keep its value if it is well-maintained, and Lotus prides itself on the lowest running costs in the segment.

The secret to the latter is associated with Colin Chapman’s vision of efficient engineering, which involves simplifying a product to obtain its purest form. A famous motto of Mr. Chapman suggested to “add lightness” after “refining” an automobile.

In this case, the small (for the class) running costs of the Elise come from its lightweight design, which does not put a massive strain on the components of the vehicle. Moreover, its carefully-tuned naturally aspirated engine also helps provide the best experience for every gallon of fuel it uses.

Lotus’ most affordable version of the Elise, the Sport, has a suggested retail price of GBP 32,300 ($41,896), while the most expensive model starts at GBP 47,400 ($61,482).

Each car can be customized through the company’s Exclusive program, which is approached by 25% of all new vehicles made by the Hethel brand.

The second model in the range, the Sprint, it is Europe’s lightest fully homologated automobile available on the Old Continent. It has a dry weight of 798 kilograms (1,759 lbs), and it starts at GBP 37,300 ($48,831). British residents are offered a finance deal that allows them to pay half of the price before delivery and the remaining balance in the following two years.

Press Release


What Car? ranks Elise as the slowest depreciating performance car
Latest Lotus Elise lauded with five-star reviews
Class leading residual values deliver low ownership costs
Lotus’ interest free finance package* available now
It’s regarded as one of the best sports cars of its time, and one of the most involving drives you’ll experience, but now there’s another great reason to buy a new Lotus Elise - it’s rock-bottom running costs.

Despite its straight-line speed, the Lotus Elise has been declared by What Car? as the slowest depreciating performance car on the market - retaining more of its purchase price than rivals. Excellent news for buyers, and with five-star reviews of the latest Elise Sport and Elise Sprint now published, it shows there’s never been a better time to find out what makes this Lotus so special.

With depreciation the single biggest ownership running cost, and some rival performance models losing owners a small fortune in the first years of ownership, the Elise’s strong values mean it’s a wise choice for those buying the car outright or opting for a great-value finance package.

Beating the very best that competitors can muster, buyers’ bible What Car? rates the Elise as top in class, retaining up to 95% of its price after 12 months and over 54% of after four years with average mileage. In addition to besting similarly priced sports car, including the Porsche Cayman, What Car?’s data shows the Elise also trumps exotic rivals, like the Ferrari 458 Italia.

Jean-Marc Gales, CEO, Group Lotus plc said, “At Lotus we design and build our cars to be the best, from the quality of the engineering to the experience from behind the wheel. We’re second to none in refining the very definition of a sports car. Rivals may have six-figure price tags, no other is as intuitive or involving as a Lotus. The great news is that you’ll enjoy all the raw performance and sublime handling that the Elise has to offer without the fear of high running costs. The latest Elise is the best yet, and we know that a new generation of buyers are going to love it.”

Since its introduction, nearly 33,000 Elise have been hand built at the company’s famous Hethel factory, every one epitomising Lotus founder Colin Chapman’s vision of efficient engineering. Hailed as the greatest car of a generation, combining pace, agility and a purity of purpose, it has also received the Readers’ Champion as part of the prestigious Autocar Awards.

Steve Huntingford, Editor of What Car? said, “Depreciation is generally the biggest cost of car ownership. But, aside from limited-run specials, the Elise holds its value better than any other car. This makes it a surprisingly affordable long-term ownership proposition and a sports car that you can buy with your head as well as your heart.”

Lotus’ popular interest-free finance deal*, which includes paying half now and the remaining balance in two years means it’s easier to drive one of the all-time great sports cars.

About the Lotus Elise
Unveiled in March, and recently reviewed to acclaim by the leading motoring journalists, the latest Elise is fully focused on driver involvement. Reaffirming the company’s leading position in automotive engineering, it remains a benchmark in purity and balance.

Integrating a new front and rear aesthetic with Lotus’ established design language, the Elise receives a wide range of cabin enhancements - including the lightweight open-gate gear select mechanism first introduced on the Lotus Exige Sport 350. Available in both the 1.6-litre naturally aspirated and 1.8-litre supercharged versions, the new car comes with a host of weight-saving items as standard.

At the heart of the Elise line up is the new Sprint edition, which encapsulates the spirit of Lotus by offering the latest in efficient engineering to set the standard as the lightest fully homologated car available in Europe, using lightweight and carbon components to hit a new benchmark dry weight of just 798 kg.

Every new Elise buyer can personalise their car through the Lotus Exclusive programme. Developed by the Lotus Design team, it combines traditional British craftsmanship with the best of contemporary styling. Conceived to inspire customers, allowing them to tailor vehicles to their personal taste, it offers a comprehensive array of options and provides an alluring alternative to an off-the-peg sports car. Since its introduction this has proved increasingly popular, with 25% of all new cars undergoing some form of personalisation.

To find out more about Lotus Elise range visit: http://www.lotuscars.com/about-elise

Manufacturer’s Suggested Retail Price

Elise Sport £32,300

Elise Sprint £37,300

Elise Sport 220 £39,300

Elise Sprint 220 £44,300

Elise Cup 250 £47,400
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#2 Old 05-17-2017
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Makes sense, the Elise looks fast and is fast and while not common, it well known through several Velocity shows (think David on Restoration Garage has one or two (Janice may have one also). So both rare(ish - have had single and double digit cars) and desirable.

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